Herbalife and Sport

Herbalife is the sponsor of sports in the world

Sponsoring more than 130 athletes from all over the world (including the famous footballer Cristiano Ronaldo ), teams, national Olympic committees and sporting events, Herbalife has become synonymous with physical activity and nutrition aimed at improving performance.

Even in Italy Herbalife has obtained full approval from authoritative representatives of sport at a global level such as CONES (Italian National Olympic Committee), the FIN (Italian Swimming Federation) and the TRUST (Italian Athletics Federation) officially becoming the supplement supplier of our national champions.

Herbalife offers all its expertise in the field and is committed to spreading the highest culture on nutrition and sports integration.

For this reason, it studies protocols that allow the definition of guidelines to refine nutritional plans aimed at athletes, which take into account the precise needs dictated by the specific discipline practiced and the role they belong to.

Much of this information is collected in the volumes that make up the Herbalife project in collaboration with CONI: " Nutrition and food integration in sports practice ".

These volumes analyze the needs of athletes who practice aerobic, anaerobic, resistance, power and dexterity sports, showing the salient aspects of each sporting practice and outlining the details that need to be taken care of most regarding nutrition and integration.

In this four-volume collection, Herbalife deals comprehensively with the topic, showing its potential in providing high quality products aimed at giving the necessary support to athletes from many different disciplines.

In fact, Herbalife has the opportunity to offer every athlete various products capable of satisfying the most varied needs. Currently in physical Herbalife stores or in online Herbalife stores you can purchase sports and gym products, from the simplest protein bars until you get to products resulting from years of research and extremely complete, aimed at providing energy, resistance, concentration or, perhaps, optimizing post-stress recovery.

Herbalife and sport

Since it was born and began operating on the sports integration market in 1980, Herbalife has demonstrated that it has all it takes to become one of the main producers in the sector.

As a company it has always thought big by putting scientific research And development of its own products in the foreground. All this with the aim of satisfying the requests of every potential customer as much as possible, give it sporty which aims to raise its performance to sedentary who simply wants to stay fit by losing a few pounds.

Herbalife has today reached undoubtedly enviable levels of diffusion and the sale of Herbalife products has always had a continuous growth trend over time.

To realize this, just analyze the numbers regarding requests to become Herbalife member and take advantage of discounts via the card. Or requests to become Herbalife distributor and sell Herbalife products live or online.

Nutrition, training, integration, rest

Every professional athlete or anyone who practices a sport with commitment and dedication knows well what the key principles are that allow them to achieve growing results in time.

After all, everyone's goal is precisely to be able to achieve increasingly better results as experience grows. For this reason, great attention has always been paid to analyzing and understanding the best ways to achieve this coveted result.

In this sense, first of all, we must distinguish three large macro areas of interest for athletes: training , diet And recovery .

These can also be seen as three phases which follow one another and are repeated in a continuous cycle.

Certainly, to excel in a sport it is of fundamental importance to train as best as possible, with consistency and commitment, without ever giving up or losing heart. But doing so certainly means engaging in an arduous undertaking that will require enormous physical and mental efforts.

The first support of the athlete in his journey of self-growth is, and always remains, the food .

Nutrition plays just as important a role as training.

For many experts this aspect even comes before practicing sports because it is through food that we build and maintain our health health state .

We can therefore deduce the importance of following a diet for those who practice sports and frequent physical activities in general.

First of all, the calorie consumption of an athlete is decidedly higher than that of someone who does not practice any activity and leads a purely sedentary lifestyle. Being the energy requirements higher, it is normal that the diet must be calibrated on these specific parameters and at the same time must always be balanced, with a view to allowing the athlete effective progression in the sporting field.

Based on the specific sport practiced and the result you want to achieve, the diet will be the suitable fuel, based mainly on calorie calculation It is on macronutrient balance (proteins, carbohydrates and fats).

But it may happen, for those with high needs, that food may not be a sufficient source. To support a healthy and balanced diet there is therefore food supplementation .

Food supplements play a truly important role in the athlete's training but are too often confused, by the most inexperienced in the field, with the intake of substances that increase sports performance (in an illegal manner as well as being absolutely risky for health).

Let's immediately dispel the myth "integration = doping" or "integration = damage to health" because this is not the case at all.

First of all, in fact, we must understand that supplementing the diet absolutely does not mean taking doping substances which lead to terrible contraindications and alterations to human health and from which Herbalife dissociates itself in the most absolute way.

In reality, a sports supplement is nothing more than the concentrate of some elements that are already present in the foods we eat every day but which, in addition to being found in higher concentrations, is more practical to consume and, in some cases, even cheaper.

Let's think about protein powder or to one of the supplements most commonly taken by athletes around the world: le creatine .

Getting enough protein or creatine through food may mean having to consume large quantities of food. With a supplement everything is simpler, faster and more sustainable for our body and our wallet.

Using supplements in the right way, that is, taking those most suited to our real needs, in the right concentrations and at the moments that represent the optimal timing for the body, is of fundamental importance.

Finally, the last area of ​​interest: the post-activity recovery .

Rest represents the completion of the “athlete's circle”. Without good rest you cannot start training again every day and progress over time. It is thanks to rest that our body can recover and face new challenges, without it we cannot proceed effectively along our sporting path. It is therefore important not to underestimate this aspect and try to sleep every night restful sleep for a more than sufficient number of hours to guarantee a full recovery of energy .